Evidence supporting direct or indirect claims of cosmetic products should include expert evaluations, be sufficient and verifiable. If it is claimed that the cosmetic product does not contain certain ingredients, it should be analyzed and reported in laboratories that have the required standards that these ingredients are not included in the product composition.
Companies must submit or prove with reports of their claims for example paraben-free, sls-free, sles-free, alcohol-free, perfume-free in order to use them.
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